“What would mom think?” is usually not the first thing on our minds when we fire up Grindr. But it’s now a pleasant side note when we fire up Grindr’s first real competitor, West Fourth, a social app for gay men that we can proudly Skype home to mom about.
Billed as the alternative to hookup sites, West Fourth is an iPhone app that seeks to help gay men make a different kind of connection: a classy connection.
The differences between this chat service and others of its ilk are apparent immediately: once downloaded, users must agree to terms that specify no booty shots or profile pics of the peen (though W4th says it more eloquently).
After being good submissive boys (language that wouldn’t be allowed on the W4th dating and relationship service) and agreeing to the app’s term, users construct a profile by plugging in more areas of information than allowed on its competition, and then can browse the profiles of nearby men using location-based GPS.
The entire process is sleek and pretty, and the respectable pictures of handsome guys we noticed while testing it out were even prettier!
When it’s time to get down and serious about dating – rather than just getting down – and once the brand new app gains more momentum, West Fourth might be our first stop for kissing (because we’ll be completely comfortable telling afterwards)!
Launched in NYC, now available in LA & SF
More markets to come soon